For most, a holiday at home has always been a foreign concept. While we are proud to call Australia home, one thing we can be sure of: we are adventure-seeking souls, always longing for that next overseas jaunt. Enter 2020: travel is flipped on its head, quite literally presenting us with the gift that keeps on giving – the magnificent chance to dive deep into this unexplored island we are lucky to live on.
As our doors began to open and the opportunity to take to the roads presented itself, we have been able to explore the luckiest land in the universe. With concepts like #buyfromthebush and #gowithemptyeskies already circulating, Australians are backing each other more than ever before. And now, with the changes to the travel landscape, we have welcomed a new viral hashtag: #holidayathome.
You see, the thing is, many moons ago Australia opened its doors to the world and with that came rich cultures and traditions from a great variety of countries. These little gems have been gradually scattered throughout Australia, making us the homeland of all nations. Australia has so much on offer that within a matter of hours you can go to any corner of the earth. We can now take to the roads and be sipping a frappe waaaay better than anything ever consumed in Mykonos, dive into remote waterfalls with more clarity than the Iguazu Falls, or don your active wear and cycle through wine country with reds richer than Bordeaux.
To celebrate this great Southern Land and all that is on offer, Roam Travels has been on a mission to support local travel and showcase Australia. Roam curates beautiful digital travel guides for Australian destinations. The guides uncover the hidden gems and pearls of a holiday location, featuring where to eat, sip, shop, play and sleep.
The only question you now need to ask yourself is where to go and what to see first. Roam has options on tap. If sustainable travel is your game, Roam will take you from farm to plate. If you like your morning coffee served at sunset from a combi van perched on a hill, Roam has it locked up. Or, if you want to sleep in a riverside ranch and blare the Brokeback Mountain soundtrack, Roam will send you there. One thing is guaranteed, that you will fall truly, madly, deeply head over heels in love with Aussieland.
As you start to unveil Oz, you will be surprised and delighted by what is on offer. Perceptions will shift and mindsets will change. We have come full circle, back to where it all began in 2020. Supporting local, backing Australia, and loving this country that has held us tighter than ever before.